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Getting started

Learn the workflow from setup to your first saved draft.

How do I create my first blog draft?

Start with the required fields first, then layer optional parameters only when they improve the brief.

The minimum viable draft usually needs a sensible Blog Collection, a clear Topic, and a strong Primary keyword. If the article type is product-driven, it also needs the right Feature Products.

Treat every additional parameter as a way to reduce ambiguity. Add Tone, Target audience, Business goal, CTA note, and fact-pack fields only when they make the brief more specific and easier for the model to follow.

  • Choose the article type that matches the reader intent.
  • Fill Blog Collection, Topic, and Primary keyword first.
  • If needed, add Feature Products and optional settings that sharpen the outcome.
  • Generate the draft, then review title, description, body, and quality signals.

Best for: Merchants setting up their first content workflow inside the app.

In app: Create Post

Which default settings should I configure first?

Set defaults for the parameters you want reused across manual generation and automation.

Settings are the control panel for parameters that should stay stable across many articles. Default article type, tone, CTA, merchant notes, and fact-pack values reduce repetitive manual input.

If your team plans to automate posts, defaults become even more important because automation inherits those parameter choices and uses them as the baseline for each scheduled run.

  • Choose a default blog collection.
  • Set your common article type and preferred post length.
  • Add brand voice, default tone, CTA, and merchant notes.
  • Fill the fact pack with proof points and must-include facts.

Best for: Stores that want consistent outputs across manual and automated generation.

In app: Settings